Pack Expo, the premier event for the packaging and processing industry, wrapped up another show in Las Vegas last week. Domino Printing, a marking and coding industry leader, saw great success at this event, which was supported by a new microsite EIM built specifically for the show. The microsite is an interactive form that showcases Domino’s innovative technology and ease of use, all while collecting leads for the tradeshow.
One area Domino saw great growth opportunity was the Beverage industry, so the overall concept needed to speak to that industry specifically, while keeping the broader packaging industry intrigued.
Overall the microsite and supporting email helped keep Domino’s booth at Pack Expo full and fun! Check out the microsite now: www.dominoexperience.com
