April 19, 2010

envisionit media recognized by the webby awards for interactive excellence.

We are proud to announce that we have received a Webby Honoree Award from the 14th Annual Webby Awards committee for the agency’s “Good Egg Project” website for the American Egg Board. The annual Webby Awards, also called the “Oscars of the Internet,” honors excellence in web design, creativity, usability and functionality. Almost 10,000 entries are received from all 50 states and from 60 countries worldwide.

The Good Egg Project site was submitted for the Associations category, and was judged on its content, structure, navigation, visual design, functionality, interactivity and overall experience. The site was developed for America’s Egg Farmers, showcasing their commitment to delivering high-quality eggs as well as caring for their animals and the land they farm. This initiative addresses the growing interest in food production by educating people about modern egg farming, introducing them to the farmers that care for their eggs and encouraging them to eat good and do good every day.

The Good Egg Project supports America’s egg farmers and their donations to the Feeding America organization. The Good Egg Project has also been featured on the Rachael Ray Show, and is a proud sponsor of Sesame Street.

We’d like to congratulate Jason Goldberg (Creative Director) and Megan Schickedanz (Senior Producer) for their leadership, as well as the extended agency team here who worked on the Good Egg Project. We’d also like to thank the American Egg Board for the opportunity to work on such an important project!

March 26, 2010

An Incredible Eggsperience

Last night, a few members of the interactive marketing crew from envisionit media were invited to attend the filming of “Next Food Network Star” runner-up Chef Jeffrey Saad’s Incredible Egg Live Broadcast at the new Kenmore Live Studio on N. Wells.

Jeffrey Saad is the spokesperson for the Good Egg Project and America’s Egg Farmers. His charming personality and oh-so-delicious egg creations excited the crowd that came to watch the filming and sample some of his egg recipes. Last night’s creations included how to best make poached eggs, breakfast paninis, and classic egg salad sandwiches.

There was also fun for the kids with an egg dyeing station and a playful mime. As part of the Good Egg Project America’s egg farmers will donate one egg for each egg dyed at the Kenmore Live Studio this weekend (March 25th-28th) to Feeding America, the nation’s largest hunger relief charity!

You can subscribe to Jeffrey Saad’s blog or follow him on Facebook or Twitter.

Looking for more great recipes? Visit incredibleegg.org/recipes-and-more and browse through hundreds of eggcellent nutritious and kid-friendly meals.

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