We’re very excited to announce a new EIM partner—Kalamazoo Outdoor Gourmet. Kalamazoo is a local Chicago company that makes hand-crafted gourmet outdoor kitchens of uncompromising quality. Gourmet, outdoor, grilling … well, you can see why we’re so excited!
Kalamazoo makes some amazing products. At the center of their suite of outdoor kitchen equipment is the Hybrid Fire Grill—you can cook with gas, charcoal, wood or any combination of the three. It’s this unrivaled innovation that Kalamazoo wants to share with discerning home chefs everywhere, so they can reach their full culinary potential.
After launching a new website, Kalamazoo engaged us to elevate brand awareness to specific niche markets, and increase the quality, quantity, and conversion of website traffic. We hit the ground running with strong messaging and highly targeted advertising featuring some of the most amazing outdoor kitchens we’ve ever seen (and some drool-worthy food shots, too).
So far, our target market is generating buzz about the new site, and Kalamazoo’s superior products. We’re looking forward to driving more big results for Kalamazoo and, as we’re virtually neighbors, we’ll be looking forward to grilling up some delicious summer creations together, too!
