In honor of end-of-year reflection and round-ups, I wanted to use my last blog post of 2010 to pay homage to the classic Top 10 List. So I present the Top 10 SEO Benfits of Top 10 Lists.
Surprise! Google recently rolled out another change in their results pages. This time it’s to the local search results. When you do a “local” search in Google—something like “pizza Chicago”—you used to see a contained space at the top with a map and 3-10 short one-line listings of local business,…
The whole first page on Google game has gotten a bit harder recently. This is because Google has started showing up to four pages from the same domain on one page of the search results. The reason? Google wants to present the most relevant search results based on a searcher’s…
This month Google released “Adwords Call Metrics,” a call tracking service for Adwords campaigns. The service is free for Adwords account holders and integrates a Google Voice number into ads on both computers and mobile devices.
Here are 10 tips for ensuring your new website gets launched as a search engine-friendly website!
If you’ve turned a blind eye to the chatter about how videos can enhance your ranking in the search engines, listen up my friend – especially if you’re an online retailer. Video SEO is here to stay, and it can increase revenue by 10-15%. Here are some compelling stats that tell us why:
Nearly 40% of users that search Google see video options in their universal results
Search appears to be how most web users are finding video today, and 80% of folks view a video in its entirety – 25% click through to purchase a product
34 of the top 50 online retailers were using video in last year
Videos can drive an overall revenue lift of 10-15%
So we’ve talked before about how the holidays are right around the corner, and I’m sure you’ve got your planning well underway. Just like it’s important to have your site optimized for those of us who avoid the malls like the plague between November 1 & January 31 (check out Adam’s blog post from earlier this summer for more info), now it’s also important to have some compelling, relevant, well-optimized videos on your site.
Settled back in from 2 full days at the SMX Advanced 2010 search marketing expo in weather-schizophrenic Seattle (hmm, sounds like another city I know) . The jet lag is fading back to my normal everyday loopiness, the withdrawal from 24/7 search marketing conversation is waning, and it’s time to…
Optimizing your website first for your customer and second for search engines, is crucial to your interactive marketing strategy. Keep your site visitors happy, and the search engines will follow! We provide a few tips from our Chicago based interactive marketing firm.
5 quick fixes for making sure your new & improved website can be found by Google. What is the top assumption our clients make when building a new website, you ask? Well of course, a new website means more traffic, more sales, and a promotion for the marketing director. Right?…