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1 in 5 holiday shoppers plan to buy gifts over their mobile phones this year.1
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Shoppers are going mobile, giving retailers huge opportunities to maximize their sales. And by providing faster, more convenient ways to shop, these businesses are building stronger relationships with their customers.
- get listed on Google Places.
Millions of people search for businesses on Google Places everyday. Be there when they look for you.
- give them exactly what they need.
The basics: address, directions, hours, product photos. Optimize your site to quickly, efficiently provide this information, and you’re already well ahead of your competitors.
- give them more of what they want.
m-Commerce makes it easy for customers to choose and purchase goods, anywhere and at any time. Real-time updates and alerts help to improve the shopping experience.
- reach them when they’re nearby.
Built-in GPS technologies can used to send coupons and offers to shoppers who are within walking distance of your store.
- give them “mobile wallets.”
Mobile coupons and next-generation payment technologies let consumers make point-of-sale purchases from their handsets—the same way they’d use paper coupons or credit cards.
- find out what they want and like.
Mobile coupons use special barcodes that enable you to track shoppers, count the sales generated, and collect useful feedback about the offers you provide.
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1 Deloitte 2009 Annual Holiday Survey.
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